HOW OUR LOGO EVOLVED

We think tanked the lines and shapes, then manually created shapes and ideas on paper.

The letters were made with lines and curves. The logo evolved as the ADE shapes were explored. 

We developed our own lettering to be used for the logo and other pieces.

See the link to our You Tube clip below to see how it happened!

please click on the image 

Our corporate colours

The letters were made with lines and curves. The logo evolved as the ADE shapes were explored. See below how it happened!

The shiny hard copper represents endurance of nature. The red/orange colour is warm and welcoming yet it is exciting and stimulating.

The charcoal/weathered timber indicating the fragility of nature. The grey being neutral backdrop to the designs, while giving a dignified feeling of stability.

The pearly foam white indicates the cyclical yet randomness of nature. The white colour is clean and elegant, representing peace and purity.